Playtime, the international mother and infant fashion and accessory fair, was held in Paris from the 4th to the 6th of July. This kind of significant event interests Riudavets because it offers us a great opportunity to find out about new trends that are emerging in the fashion market for infants.
Playtime is divided into four distinct areas:
- Fashion for infants: here there are more than 300 brands displaying their collections of clothes, shoes and accessories
- Home: in this section there are almost 100 brands where you can see the trends for decor and gifts for infants.
- Maternity: in this area, there are 50 brands that exhibit maternity fashion.
- Creative space: this area is dedicated to the professionals such as illustrators, graphic designers who help us to develop new concepts, visual identities etc..
Playtime is an event that takes place in the Parc Floral de Paris and it is an international event.
- Playtime New York: 1st, 2nd and 3rd of August. Metropolitan Pavillion
- Playtime Tokyo: 25th, 26th and 27th of August Belle Salle Shibuya Garden
Riudavets was present at the important Parisian event under the name of Minorquines.They had a successful reception from the public who were very interested in finding out about the new trends and designs in infant footwear.